DeWils Fine Cabinetry and FinishMatch: Pioneering the Future of Custom Cabinet Shopping

We’re excited to announce our partnership with DeWils Fine Cabinetry, bringing a revolutionary way for their customers to shop for custom cabinetry.

No More Endless Scrolling

Traditionally, shoppers had to sift through countless wood and finish options to find the right look. Now, with FinishMatch, customers simply upload an inspiration photo, and our technology suggests finishes from DeWils’ collection that match their vision instantly.

A single button was added to the Finishes page on DeWils' website.

When clicked, FinishMatch launches as a pop-up.

Your customer uploads their photo, highlights the section they'd like to explore, and FinishMatch provides a curated selection of woods and finishes that can best create the design.

Real-Time Insights for DeWils

Each uploaded photo gives us valuable data about current design trends, which we share directly with DeWils. This helps them stay ahead of consumer preferences, offer exactly what customers want, and creative more highly-targeted marketing campaigns.

A sample of recent user-uploaded photos

The Future of Cabinet Shopping

This partnership between FinishMatch and DeWils marks the future of how homeowners remodeling or building new will shop for cabinets — simple, personalized, and quick. No more guessing or scrolling; we help DeWils customers find their perfect finish match in seconds.

Contact sales here to explore if FinishMatch can help your business.