July's Top Finish

Cabinet shoppers are moving toward warmer tones, and we’re seeing it happen in real time.

Last month, our data showed a clear trend: inspiration photos featuring warmer, light brown finishes are on the rise, while the once-dominant pickled white oak tones continue to decline.

This shift may not be visible in sales data yet... but it’s already influencing what customers expect to see online.

FinishMatch helps cabinet manufacturers and retailers stay ahead by unlocking insights that are otherwise hidden, pulled directly from the inspiration images real shoppers are uploading every day.

That means you don’t have to guess where the market is going, you can see it. If your digital tools aren’t keeping pace with buyer intent, we can help.